Having a clear vision of your company’s purpose and values is vital in knowing who to recruit and how to attract them. You must have a destination in mind before you can map your future. Clearly focusing on the values that define your organization will make it easier to find and hire people whose values align with your own.
Communicate Your Vision.
Job descriptions. Use terms and style that reflect your culture when drafting job descriptions. Your job description may be the first encounter a candidate has with your company. Offer more than just a dry recitation of qualifications. Write so that a savvy job seeker can identify your organization as one that reflects their values.
Be honest. When interviewing candidates, be transparent about what your culture is like and what values are most important. Not every employer can be Google. If your workplace is professional and conservative, don’t try to present yourself as something you’re not. Don’t court sneakers and jeans candidates for a suit and tie environment.
Get to know the candidate. Ask the right questions to know if a candidate will share your values and help you work toward your goals. Ask about their work style. Do they work better as a part of a team or as individuals. Can they work with little supervision or do they need a lot of regular feedback? Make the interview a two-way conversation so that their values will be revealed as they speak.
Update your website. Candidates look to company websites for research so understand what kind of company they could be working for. Your mission and values are important to you and to them, so be clear about what you represent so you can attract like-minded individuals.
Leverage social media. LinkedIn, Facebook, Twitter and other social media platforms offer you a chance to reach out to candidates who may be interested in working for you and to let them know how well they would fit. Post pictures of employees both on the job and at off-site or community events. Respond to questions or comments on your page so that you can engage with potential employees.
At Kent Legal, our experienced recruiters can find candidate with values like yours who can help you to achieve your company mission. Contact us today to learn more about our legal support recruiting services in Toronto. We look forward to hearing from you!
